Insights

Perspectives, methods, case studies, and interviews about information architecture and structured content design for the modern web.

WHO Department of Neglected Tropical Diseases

An image of a series of printed pages of an information architecture recommendations deck

I helped the World Health Organization (WHO) Department of Control of Neglected Tropical Diseases (NTD) assess and revise the information architecture of their WHO sub-site content. Where their site had previously been structured to mirror their internal organization, based on the diseases they seek to control, their content structure and navigation now reflect the information needs of key site visitors and the priorities of the NTD department.

UXMethods.org: A Boutique Knowledge Graph Case Study

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UX Methods is a progressive web app designed to help those new to the practice of user experience design explore and understand the purpose-driven connections between UX tools, techniques, and approaches. It is also a case study in boutique knowledge graph design which explores the benefits of bringing semantic web technologies to smaller scale projects.

How to Choose Topics for Card Sorting

Close up of a finger pointing to a card among other cards on a table.

Like many “so easy anyone can do it processes,” there is a pitfall in setting up and running an effective card sorting exercise: selecting the right topics for cards. With a little bit of preparation, teamwork, and in-person (or virtual) facilitation, it’s possible to fine tune your card sorting exercise set-up process to substantially improve both the quality of your results, and the depth of insight those results reveal.

UW Medicine

 A computer screen displaying a spreadsheet with a

I helped UW Medicine create a content strategy and information architecture approach for integrating health and wellness content into their main website in a systematic, goal-oriented way. Now, UW Medicine’s UX and content teams can use their vast library of health and wellness content to help site visitors find the resources they seek—and engage with the healthcare professionals and services they need.

Content Strategy Insights: Data, Stories & Meaning

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In this episode of "Content Strategy Insights," Larry Swanson and I discuss the huge gaps between the human needs of digital content consumers and the constraints and requirements of the digital systems that manage it. We also, of course, explore how information architects use data, stories, and meaning to bridge these gaps and bring content to life for the human beings who need it.

Delivering Information Architecture

A creative photograph of a cityscape focused within the lens of a camera held by a hand, with the blurry background of the sunset sky and city buildings outside the lens.

One of the greatest challenges in digital design is identifying and maintaining focus on the right problem. For information architecture, one of our most common deliverables, the visual sitemap, can actually make focusing on the right problems harder, if not impossible. In this article we’ll examine why this happens, explore what practitioners and teams can do to avoid this trap of misplaced focus, and learn how to rehabilitate our wayward sitemaps and reinstate them as the effective design artifacts they can be.