I help organizations on the Sanity platform create, rehabilitate, and level-up outcomes-focused content operations solutions.

Studio portrait of Andy Fitzgerald.

Your content operations are the coordinated ensemble of people, processes, and technology you use to plan, create, publish, measure, and manage content. If your organization creates content, you already have an approach to content operations: it's either working toward your goals, or it's working against them.

For fifteen years clients have trusted me to help them understand and articulate challenging information contexts and be their hands-on, collaborative partner in developing effective, goal-driven solutions. Since 2020 I've focused predominantly on helping organizations using the Sanity Content Operating System orchestrate and launch resilient, outcome-based approaches for creating and managing content online.

"It was an absolute pleasure working with Andy as he provided us with an expert review of the web platform, with actionable next steps and clear guidance throughout."

Jack Fisher, Technical Officer
World Health Organization

"Andy facilitated much more than a re-architecting of our website. He’s catalyzed a re-thinking of our entire approach to communications in a networked world."

Miriam Bartha, Associate Director
Simpson Center for the Humanities

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